We were approached by Graz at Mirror Mirror to brand and design their salon products which they hope to release early 2017. Due to this being a side venture to their current thriving salon business, the budget was restrained to essentially ‘test the water’. Our first port of call was to research extensively the current market and as you can imagine, there are some big names out there. We wanted to create a more ‘local’ and welcoming feel as opposed to the sharp fully corporate designs you see today.