THE PROJECT
We were tasked to create a product design to match a salons current brand to increase revenue.
THE TEAM
CREATIVE DIRECTOR
Peter Stacey
DIGITAL DIRECTOR
Dale Graham
PROJECT MANAGER
Fay Gadsby
We were approached by Graz at Mirror Mirror to brand and design their salon products which they hope to release early 2017. Due to this being a side venture to their current thriving salon business, the budget was restrained to essentially ‘test the water’. Our first port of call was to research extensively the current market and as you can imagine, there are some big names out there. We wanted to create a more ‘local’ and welcoming feel as opposed to the sharp fully corporate designs you see today.