Clarity Solutions is a professional consultancy business founded in 2015. Our task was to elevate the company’s professionalism with a new brand and identity that would reflect this.

We wanted to keep the logo simple and memorable. We started the project looking into companies core values to help create a brand that best represents them.

After a few rounds of initial concepts, we all agreed on the cleverly designed C symbol was the clear winner.

On this page you will see a few assets which we created, if you want to find out more about this project please feel free to contact us.